VR is making waves in workplace training, hands down. But the benefits of wearable VR tech shouldn’t eclipse the untapped potential of immersive learning on other devices; in fact, these other devices represent a valuable opportunity to expand the impact of immersive content. Though 360°, and 180° content is often made with VR headsets in mind, this same content can also be used across cell phones, tablets, and personal computers.

Using 2D devices for immersive learning is a money-saving move for most organizations, especially considering how many devices are already circulating the workplace: computers are in nearly every single workplace and 60% of workers use a smartphone for work purposes while 31% of those who don’t desire to. Using 2D devices can increase accessibility by providing more options and alternatives (especially for the VR-shy) and stretch investments in immersive learning programs, all while providing many of the same benefits of VR learning.

Immersive learning: an overview

Immersive learning content allows businesses to interact directly with each and every trainee, regardless of scale. Interactive content allows users to change the content with their input, encouraging engagement and enabling personalized learning. When users can navigate to different moments in the experience, trigger changes, follow branching storylines, etc., they stop seeing training as a bureaucratic obligation and instead experience an engaging opportunity to be an active participant in their own learning.

For some experiences, VR headsets are the ideal learning environment, especially if standing in the center of a completely immersive environment is key to the learning at hand, or if they have a central training location where they can easily manage the devices. However, immersive content is still compelling on other devices, meaning the benefits of immersive learning —  high engagement and the ability to form lasting memories — are only amplified when expanded to other devices..

Why does immersive learning on non-VR devices work?

High learner engagement and impact

  • Viewers spend about 47% more time with immersive content than traditional video
  • Completion rates for immersive video are at 90%.
  • Immersive learning has been shown to enhance the impact of learning by up to 10x

Reduced training time and time-to-competency

  • Immersive learning requires about 40-60% less of employee time, reducing employer investment and getting new hires on the floor that much faster
  • Digital immersive solutions on cell phones, computers, and tablets are also easy to revisit for continued education and on-the-job microlearning.

Build non-VR devices into your immersive learning program

  • For most organizations, introducing non-VR devices can amplify the impact of immersive content.
  • Example: In a factory, for example, after using a headset to orient a new hire with a 360° tour, employees can:
    • use a tablet at a workstation to watch interactive video content modules that guide them through the process of using equipment
    • pull up an AR information overlay on a company smartphone or tablet to gain tips on a piece of factory machinery
    • load an interactive video on their own smartphone at home to reinforce what they learned on the job

Expand the ROI of your immersive content

  • Organizations get more bang for their buck by including company- and employee-owned cell phones, tablets, and laptops for no additional cost.
  • New hires can get up to speed faster, from anywhere, anytime.
  • Remote workers have access the same immersive learning content
  • Existing employees quick refreshers, micro-learning opportunities, and repeatable practice.

A two-way relationship

  • Immersive learning can track trainee behavior thanks to interactivity.
  • Traditional plays regardless of how the viewer reacts, but interactive video can record quiz results, time spent in each part of the video, trends over time, and more.
  • Immersive learning programs not only train the employee, but they also teach the employer about the program’s effectiveness and results in real-time and give training managers data to spark in-person feedback.

Whether you’re curious about VR training programs, 2D interactive learning experiences, or both, reach out to one of our XR experts to discuss the best solution for your organization’s needs.

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